Sometimes, when we try to navigate the creative process, we get stuck. We don’t know what the next sentence in the story (or the email) should be. We’re not sure how the song is supposed to go, or what could make this graphic we’re working on better.
When this happens, pull out a card, read the prompt, and act on it. Some of the prompts can be understood in more than one way (“Give something away”). That is intentional: There is no wrong way to understand it.
This is similar to how you would use Brian Eno and Peter Schmidt’s brilliant Oblique Strategies, a powerful set of cards that has been helping creative professionals since 1975. The prompts are different, but the concept and method are similar.